The Art of Business
From award-winning artist beginnings to agency-level professional design — my mission is to partner with my clients to fill a gap they might have in creating a compelling, cohesive visual brand. My clients understand the value of strategy and planning. Together, we work as a unit; aligning graphic design with marketing’s transformational process.
“Smaller companies can’t afford big-ticket agency and studio pricing; my company removes overhead and lowers clients’ budgets—helping clients compete and succeed!”
Valerie Hoffman-Hicks, Owner
I remember sitting in my bedroom, as a teenager, working on an illustration of two tigers. As I was drawing, it occurred to me I couldn't imagine my life without art. After winning my college's tuition scholarship, I pursued graphic design. (Despite the fact I had no idea how to turn on a Macintosh computer.) The School of Advertising Art prepped me for my career ahead. I graduated in the top five of my class and won two design awards.
Spanning 13 years, my corporate career started at PrintManagement, in Cincinnati where I was quickly given opportunities to grow my design skills and learned valuable knowledge in the printing industry. I later became Design Director for Steadfast Studios and then BrandingGround up until I decided to venture out on my own. I value everything I’ve learned, everyone who helped contribute to my success; awesome clients and vendors—all with whom I've gained wonderful relationships.
Open for business since 2014, I can now call my own shots: balancing life as a wife and mom with the work I love.